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Building A Voice Over Business In Africa
The voice-over business is an untapped goldmine in Africa. It is likely to gain more investors’ attention in the coming years.
The real recipe for success with explainers is simple: be straightforward and confident because you want your listeners to trust you from the start. Your job is to tell one specific story in a clear, concise way. Your story will likely fall into one of two categories: problem-solution or process walkthrough. Outline your narrative in clear beats, moving from one point to the next cleanly and efficiently.
Your conclusion should have a lasting impact. On average, viewers watch 46.2 seconds of a 60-second explainer video. The sweet spot for an explainer video length is 60-120 seconds with a 57% audience retention rate. Audience retention rates drop exponentially past the 2-minute mark
| ITEM | DESCRIPTION |
| Gender | Female |
| Length | 2 Minutes |
| Target Demographic | Upwardly Mobile, Youth |
| Script Characters | Narrator |
| Vocal Direction | Down to earth, Girl next door |
| Suggested Music | Mid paced |
| GENRE | EXPLAINER |
SplitMoney Explainer Sample Script
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